Welcome to CPTPP.co.uk
The Comprehensive and Progressive Agreement for Trans-Pacific Partnership (CPTPP) presents a transformative opportunity for UK food and drink manufacturers to expand into high-growth markets with reduced trade barriers. As the first European member of this bloc, the UK gains preferential access to 11 dynamic economies across Asia-Pacific and the Americas, offering tariff elimination, simplified customs procedures, and a competitive edge over non-member exporters.
The key advantages for UK businesses, providing actionable insights on cost savings, market access, and long-term growth potential in CPTPP markets.
What is the CPTPP?
The CPTPP is a free trade agreement between 11 countries:
– Canada, Mexico, Peru, Chile (Americas)
– Japan, Malaysia, Brunei, Singapore, Vietnam (Asia)
– Australia, New Zealand (Oceania)
The UK’s accession in 2023 unlocks a combined market of £12 trillion GDP and over 500 million consumers, with significant benefits for food and drink exporters.
Key Advantages for UK Food & Drink Exporters
Tariff Elimination on Many Food and Drink Exports
One of the most immediate benefits of CPTPP membership is the phased elimination of tariffs on key UK exports. This makes British products more competitive in markets where import costs were previously prohibitive.
– Cheese & Dairy: Japan will eliminate tariffs on cheddar cheese (currently up to 29.8%) over 15 years, while Canada removes duties on UK chocolate (previously 5-8%).
– Meat & Seafood: Vietnam will reduce tariffs on UK pork from 15% to 0%, and Malaysia will scrap duties on salmon (previously 10-15%).
– Beverages: UK whisky exports already enjoy zero tariffs in Canada, Mexico, and Peru, with further reductions in Japan and Malaysia.
Reduced Trade Barriers for Agricultural and Processed Goods
CPTPP countries have agreed to minimize non-tariff barriers, such as restrictive quotas and complex licensing requirements. This means:
– Fewer export restrictions on UK meat, dairy, and processed foods.
– More predictable market access, reducing uncertainty for exporters.
Access to High-Growth Markets in the Asia-Pacific Region
Asia-Pacific is home to some of the fastest-growing consumer markets globally, with rising demand for premium, high-quality food and drink.
– Japan & Singapore: Strong appetite for UK whisky, cheese, and specialty snacks.
– Vietnam & Malaysia: Expanding middle class driving demand for British-branded tea, biscuits, and dairy.
– Mexico & Chile: Growing interest in UK confectionery and beverages.
Competitive Advantage Over Non-CPTPP Member Exporters
EU and US exporters face higher tariffs in CPTPP markets, giving UK businesses a pricing edge.
– Example: UK chocolate exporters to Canada now pay 0% tariff, while EU competitors still face 5-8%.
Simplified Customs Procedures for Faster Export Clearance
The CPTPP standardizes trade documentation and digital processes, reducing delays at borders. Benefits include:
– Faster clearance times for perishable goods like meat and dairy.
– Lower administrative costs due to streamlined paperwork.
Increased Export Opportunities for UK Dairy, Meat, and Beverages
With lower tariffs and fewer restrictions, UK producers can expand sales of:
– Dairy: Cheese, butter, and cream to Japan and Mexico.
– Meat: Pork, beef, and lamb to Vietnam and Canada.
– Beverages: Whisky, gin, and premium soft drinks across CPTPP markets.
Protection Against Arbitrary Trade Restrictions
The CPTPP includes legally binding dispute mechanisms, preventing sudden import bans or unfair technical barriers. This provides:
– More stable trade conditions for UK exporters.
– Greater confidence when entering new markets.
Potential for Increased Investment in UK Food Production
As demand grows, CPTPP investors may fund UK processing facilities, farms, and innovation projects, boosting domestic production capacity.
Stronger Supply Chain Integration with CPTPP Member Countries
UK manufacturers can source ingredients (e.g., Canadian wheat, New Zealand dairy) at lower costs while still qualifying for CPTPP tariff benefits under cumulation rules.
Recognition of UK Food Standards, Aiding Market Acceptance
CPTPP members acknowledge UK food safety and quality standards, reducing the need for costly reformulations or additional certifications.
Opportunity to Diversify Export Markets Beyond the EU
Reducing reliance on the EU, UK exporters can spread risk and tap into new revenue streams across Asia-Pacific and the Americas.
Easier Compliance with Unified Regional Trade Regulations
A single set of rules for CPTPP markets simplifies compliance, cutting costs for businesses selling to multiple countries.
How UK Businesses Can Prepare for CPTPP Exports
- Check Tariff Reductions: Use the UK Trade Tariff Tool to identify savings.
- Verify Rules of Origin: Ensure products meet CPTPP criteria for preferential rates.
- Engage Local Distributors: Partner with in-market experts to navigate regulations.
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Leverage Government Support: Access grants via Department for Business & Trade (DBT) (https://www.great.gov.uk/).
Additional Resources
Ready to explore CPTPP markets? Start planning your export strategy today!
Would you like further details on specific products or countries?
The entire export, shipping, warehousing & distribution process will be handled by Supply Chain Solution Ltd (Food & Drink Grade Logistics Specialists).
For any enquiries please email: trading@cptpp.co.uk
Global Trade news updates
- Members consider request for panel to examine Indian measures on batteries, e-vehiclesby WTO on January 27, 2026 at 12:00 am
At a meeting of the Dispute Settlement Body (DSB) on 27 January, WTO members considered a request from China for the establishment of a dispute panel to review certain Indian measures in the automotive and renewable energy sectors, which include incentives for the production of advanced chemistry cell batteries, automobile and auto components, and electric vehicles in India.
- DG Okonjo-Iweala welcomes tenth cohort of WTO Young Professionalsby WTO on January 26, 2026 at 12:00 am
WTO Director-General Ngozi Okonjo-Iweala welcomed the latest cohort in the WTO Young Professionals Programme at a ceremony on 26 January at the WTO that also marked the 10th anniversary of the Programme. The 10 young professionals are working in divisions across the WTO Secretariat, where they will contribute to the WTO's activities and gain hands-on experience on trade issues throughout 2026.
- Australia launches safeguard investigation on fabricated structural steelby WTO on January 23, 2026 at 12:00 am
On 23 January 2026, Australia notified the WTO’s Committee on Safeguards that it had initiated on 23 January 2026 a safeguard investigation on imports of fabricated structural steel.
- DG Okonjo-Iweala urges “steady nerves” amid trade tensions; ministers discuss WTO reformby WTO on January 23, 2026 at 12:00 am
WTO Director-General Ngozi Okonjo-Iweala welcomed constructive engagement on trade during her participation in the World Economic Forum (WEF) Annual Meeting in Davos, Switzerland from 19 to 23 January. In her public engagements and her meetings with leaders, high-level officials and business executives, DG Okonjo-Iweala highlighted opportunities for trade growth, including artificial intelligence and digital trade. She also stressed that many aspects of the WTO are valued by businesses and governments, and urged reforms for those that need improvement.
- WTO helps update customs classification to enable better health emergency responseby WTO on January 21, 2026 at 12:00 am
A major update of the Harmonized System (HS) for the customs classification of traded goods published on 21 January sets out new HS tariff headings for human vaccines and other essential health goods. These changes, carried out by the World Customs Organization (WCO) in close cooperation with the World Health Organization (WHO) and the WTO, aim to strengthening global preparedness for future health emergencies and improve the visibility of vaccine flows in international trade.
- DDG Paugam highlights role of trade in addressing global water and food security at GFFAby WTO on January 17, 2026 at 12:00 am
Speaking at the Berlin Agriculture Ministers' Conference of the 18th Global Forum for Food and Agriculture (GFFA) in Berlin on 17 January, WTO Deputy Director-General Jean-Marie Paugam stressed that water security is the foundation of food security. He highlighted estimates warning that global water demand could exceed supply by 40 per cent by 2030 if current water-use practices continue.